Our Mission

Dirty Freehub is about sharing our passion for gravel cycling. Our goal is that through good stewardship of public lands, collaboration, and sharing of routes, we can have a positive social and economic impact in the communities we ride.

Our routes are “curated”; they provide accurate and detailed route descriptions, pictures, maps, cue sheets and downloadable GPX files. Our routes are about being adventuresome and scenic, meeting our 5 Star criteria.

Dirty Freehub has grown from a small blog into something much larger and exciting. But as we have grown, so have our costs. Part of our costs are paid through sponsorship, but not all. Thus, if you enjoy what we do here at Dirty Freehub, a nominal contribution on your part would be much appreciated! Give what you think is right, but if each of our subscribers contributed $25 / year we would cover our costs. For more information on our costs and how to donate, click here.

For an in-depth look at who we are, our philosophy on routes and riding, and our hometown of Bend, Oregon check out this article by our local newspaper, the Bend Bulletin, and this article by Bend Magazine.

Or a more formal definition of Dirty Freehub is that we are a social enterprise.

A social enterprise is a cause-driven business whose primary reason for being is to improve social objectives and serve the common good.

Although profits are not the primary motivation behind a social enterprise, revenue still plays an essential role in the sustainability of the venture. In fact, sustainable revenue differentiates a social enterprise from a traditional charity that relies on outside funding in the form of donations or grants to achieve its social mission.

This does not mean that social enterprises cannot be highly profitable, it simply means that when they are, their priority is the reinvestment of profits into their social mission rather than payouts to shareholders. 

A successful social enterprise is one that balances the tension between upholding the social mission of their organization and maximizing the productivity of their business venture to ensure sustainability.  

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